Did you know that one of the country’s leading experts in social media marketing is located right here in Cincinnati? Her name is Krista Neher and after a successful career at P&G, she moved to a start-up company that raised the inevitable question: how do I do more, with less? As she mastered social media opportunities, she openedBoot Camp Digital and wrote the Social Media Field Guide. That was followed by Social Media Marketing: A Strategic Approach and now her newest book, Visual Social Media Marketing. She is in the studio with Mark Perzel to talk about successfully using social media, even as the options grow more and more numerous.
As 2012 comes to a close, it’s time for a review of some of the year’s top local business stories. Jamie Smith, editor of the Cincinnati Business Courier, is On the Money with Chris DeSimio to take a look back at some of the stories and people who stood out this year, and perhaps give a few hints as to what to look forward to in 2013.